Transitioning from Collegiate to Professional – Part III

The Final Leap from Pre-Service to In-Service:

The Metamorphosis and Integration of Philosophy, Maturity, and Teacher Preparation

trumpet-1495108_1920_congerdesignTo “wrap-up” our final segment, we will review the development of a professional “marketing plan.” This is blog #3 out of 3. (Be sure to also check out #1 and #2, too.)

These are three critical skills you need to foster in the search for a school music position, marketing yourself, interviewing, and landing a “good” job:

  • Personal branding (who are you, what makes you unique, and what do you have to offer?)
  • Story telling (anecdotes) of your positive attributes and personal brand, including a record of your habits of “engagement” in music education, and
  • Networking (associating with other professionals and getting your positive stories “out there”).

 

skills-3262172_1920_diwou

branding

Personal Branding

“Personal branding is the practice of people marketing themselves and their careers as brands. While previous self-help management techniques were about self-improvement, the personal-branding concept suggests instead that success comes from self-packaging… Personal branding is essentially the ongoing process of establishing a prescribed image or impression in the mind of others about an individual, group, or organization.”

– Wikipedia: https://en.wikipedia.org/wiki/Personal_branding

What is the difference between marketing and branding? According to some, “marketing is what you do, branding is what you are.” (www.tronviggroup.com/the-difference-between-marketing-and-branding/)

phone-2840244_1920_RobinWiggins13Shama Hyder posted “7 Things You Can Do to Build an Awesome Personal Brand” at http://www.forbes.com/sites/shamahyder/2014/08/18/7-things-you-can-do-to-build-an-awesome-personal-brand/, including the following outlined summary:

  1. Start thinking of yourself as a brand
  2. Audit your online presence
  3. Secure a personal website
  4. Find ways to produce value
  5. Be purposeful in what you share
  6. Associate with other strong brands
  7. Reinvent

During these waning months for college music education seniors, now is the time to finalize the preparations for personal branding and beginning the employment search! Personal branding is critical to help you “stand above the rest,” showing that you have what it takes and would be a major asset to a prospective employer, and defining and marketing your own unique qualities that would make you “a good fit” for the specific job openings.

Steps to Personal BrandingThe branding process involves first developing your philosophy of music education, archiving your awards and accomplishments, documenting your grades and ok-3061659_1920_RobinHiggins12experiences, and collecting stories/personal anecdotes of your strengths. The next steps include the creation of a written and electronic portfolio, business card, resume, and website. Finally, you must compile/assemble everything together and practice (and self-assess) your “story-telling skills” to answer those important questions at well-rehearsed “mock interviews.”

You will likely not have enough time to complete all of these tasks during methods classes or student teaching seminars. That’s okay. If you are serious about prepping yourself to find a great music teaching job, the valuable links (see below) and articles are out there… just manage your time and start reading.

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networking

Networking

According to the article “Network Your Way to Secure a Teaching Job” at https://resumes-for-teachers.com/job-search-help/teacher-network/, many people are unaware of the basics of networking and how to use them it to their advantage in securing a job:

“Networking simply refers to finding job-related contacts. Most teachers who are just beginning their careers may feel that they have few, if any, networking contacts in the teaching field. It is important to consider the many different areas of networking as you create your own group of networking contacts to help you secure a teaching job. It is interesting to note that many of the teaching positions that are filled each year are filled by those who came to the attention of personnel managers by recommendation.”

“Always think about adding to your teaching network. When meeting new people, be certain to add them to your network. Talk to them about your skills, education, experience, and learn about their jobs. Make sure that you always ask for a business card.”

Do you have a business card? Is your résumé updated and available online on your professional website?

young-3061653_1920As I laid out in a previous blog “Networking Niceties: The ‘How-To Schmooze’ Guide for Prospective Music Teachers” at https://paulkfoxusc.wordpress.com/2016/04/04/networking-niceties/, the concept of networking is two-way communications. Just like collective sets of nerve synapses, two-way connections are expected to fire repeatedly in all directions. That’s actually the science behind memory. For professional networking, it is your “charge” to create multiple pathways to/from school HR managers and secretaries, administrators, music supervisors and department heads, and music teachers… and YOU – your skills, accomplishments, unique qualities, experience, education, and personality traits.

pcmeaThe above blog-post also explores setting up a good organizational system to manage your professional contacts.

If you are a Pennsylvania collegiate member (PCMEA), I heartily recommend the article “Networking 101” by Dr. Kathleen Melago, PCMEA State Advisor and Associate Professor of Music Education at Slippery Rock University, published in the Summer 2017 issue of the state journal PMEA News (pages 40-42). Here are several quotes from her work:

“One of the most common ways music educators can plan to network is at conventions. First, try to avoid interacting only with people from your school or people you already know from other schools. Go to sessions that interest you and look for opportunities to meet people there. Before the session starts, introduce yourself to people sitting around you. Use your social skills to assess whether they seem like they want to engage in a conversation or not. After the session, go up and meet the presenter.”

“Of course, social media is another great way to build your network. Networking with professionals already in the field can help you see what they are doing and help you build ideas of what you would like to do in your program someday.”

“Sometimes, you might find yourself networking unexpectedly. For example, you might go into school to work with their clarinet section during band camp and just happened to meet the choir teacher. That is networking!”

“To help your networking be most effective you need to have good communication skills. When interacting with others in a networking situation, be sure to focus on the person with whom you are speaking. Avoid looking off into the distance as if you were to anticipating someone else more important coming by. But your cell phone away and be present to the conversation.”

“Be yourself in your networking interactions. If you pretend that you are someone you are not, you will either end up unhappy or you’ll be discovered is someone who is not genuine.”

Dr. Melago goes on to provide a myriad of excellent examples of networking skills and opportunities.

Another resource specifically for networking at music teachers conferences is posted at https://nafme.org/getting-music-conferences/.

 

music-1237358-2 ricardo vasquez

 

engagement

Engagement

Here is an excellent definition of “professional engagement” from “Domains of Teaching” of the Australian Institute for Teaching and School Leadership at https://www.aitsl.edu.au/teach/understand-the-teacher-standards/domains-of-teaching.

Teachers model effective learning. They identify their own learning needs and analyze, evaluate and expand their professional learning, both collegially and individually.

Teachers demonstrate respect and professionalism in all their interactions with students, colleagues, parents/carers and the community. They are sensitive to the needs of parents/carers and can communicate effectively with them about their children’s learning.

Teachers value opportunities to engage with their school communities within and beyond the classroom to enrich the educational context for students. They understand the links between school, home and community in the social and intellectual development of their students.

Engagement for prospective music teacher may include synonyms like “participate,” “enroll,” “join,” “be active,” “volunteer,” “seek experience,” and “make a difference!”

Are you a member of your professional music education associations?

  • NAfME National Association for Music Education
  • PCMEA Pennsylvania Collegiate Music Educators Association, or another state’s local NAfME collegiate chapter
  • pmeaPMEA Pennsylvania Music Educators Association, or another state’s NAfME-affiliated MEA
  • ACDA American Choral Directors Association
  • ASTA American String Teachers Association
  • NBA National Band Association

Did (or will) you attend your state music teachers’ conference and local workshops on music education and professional development?

To prove you are “professionally engaged,” I would expect to see a consistent record of modeling in the following areas:

  1. excited-3126449_1920_RobinHiggins9Self-reflection of the professional’s teaching practices and modification of these as needed to match changes in the environment and circumstances
  2. Self-assessment of the professional’s methods and approaches, as well as the progress of the students’ learning, using both formative and summative methods for constant and ongoing improvement
  3. Identification and planning of professional learning needs.
  4. Unsupervised (or unplanned by school administration) goal-setting and self-guided implementation of opportunities for professional development
  5. Association with professional learning communities, school and community meetings, and other collaborative projects
  6. Volunteer service in music and music education
  7. Membership and subscription to music education journals and participation in online professional community discussion groups

Many have said that aspiring to be a music educator is a lot like a calling. One school superintendent I know said he expected prospective new recruits to show high energy, enthusiasm, sense of purpose, and dedication during the interview… even a supposed willingness to “lay down in front of a school bus” or “do what ever it takes” to make the students (and the educational program) successful. That’s engagement!

classical-music-1838390_1920_Pexels

In summary, becoming a music educator is about finding your inner confidence, a mindset that you know what you’re doing, and that you’re ready for that real world experience. You’ve learned those essential skills in conducting, piano accompaniment, arranging, student behavior modification and discipline, music diagnosis and remediation, and even how to market your professionalism. Now… drum roll, please! Here’s… a master music teacher!

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In closing, here are supplementary materials to help you to “get your feet wet,” all free and available online. The following lists, although not comprehensive, are a good place to start (courtesy of https://www.pmea.net/wp-content/uploads/2012/10/Collegiate-Communique-No11-022218-2.pdf):

Good luck!

 

Personal Branding, Marketing, and Networking

Business Cards

Résumés

Portfolios and Websites

Interview Questions, Techniques, and Skills of “Story-Telling”

 

PKF

© 2018 Paul K. Fox

 

Photo credits (in order) from Pixabay.com: “tutor” by nrjfalcon1, “trumpet” by congerdesign, “skills” by diwou, “phone” by Robin-Higgins, “OK” by Robin-Higgins, “feedback” by geralt, “young” by Robin-Higgins, “music” by ricardo-vasquez, “excited” by Robin-Higgins, and “classical-music” by pexels.

Body Language & Interviewing for a Job

More Sources to Prep You to Make a Good Impression at Employment Screenings

If you have been closely following this section of the https://paulkfoxusc.wordpress.com blog-site on “Marketing Professionalism,” you have consumed a lot of advice on numerous topics for preparing for the job search, developing your personal brand, and especially “conquering” employment interviews, such as:

body-language-3-1240767This article’s focus will be on the seemingly intangible… “body language!” Many say that during the interview, first impressions are critical — “the first ten seconds will create the interviewer’s first judgments about you, and then after four minutes, it’s all over.” The research also suggests that during the interview, the evaluation of your merit is based 7% on what you say, 38% on your voice or how you say it, and 55% on our facial expressions and non-verbal cues.

A good starting point to the introduction of “nonverbal communication” was posted by Jonathan Burston in his Interview Expert Academy website: http://www.interviewexpertacademy.com/body-language-the-3c-triangle/:

Using a triangle to symbolize his concepts, the “3Cs of Body Language” are:

  • Context of the situation/environment you are in… with friends (relaxed) or the boss (more stressed)
  • Clusters or groups of body language signals that you give off unconsciously
  • Congruence or links between what the person is saying, the tone of their voice, and the signals their body is giving off

He summarizes, “The 3C Triangle will help you understand the core parts of reading body language. Next time you’re with someone, either a friend, family member, work colleague or an interviewer, remember to use the 3C’s. Keep practicing.”

Probably one of the most unique presentations on this subject is a TED talk filmed in 2012: “Your Body Language Shapes Who You Are” by Amy Cuddy. Check out the transcript at http://www.ted.com/talks/amy_cuddy_your_body_language_shapes_who_you_are/transcript?language=en.

“Social psychologist Amy Cuddy shows how “power posing” — standing in a posture of confidence, even when we don’t feel confident — can affect testosterone and cortisol levels in the brain, and might even have an impact on our chances for success.”

Although some of her findings referenced in her talk are an ongoing debate among social scientists, Amy Cuddy’s research on body language reveals that we may be able to change other people’s perceptions — and even our own body chemistry — by simply changing body positions.

body-language-6-1240752Some of Cuddy’s assertions:

  • “When we think about nonverbal behavior, or body language — but we call it nonverbals as social scientists – it’s language, so we think about communication. When we think about communication, we think about interactions.”
  • “What are nonverbal expressions of power and dominance? …In the animal kingdom, they are about expanding. So you make yourself big, you stretch out, you take up space, you’re basically opening up.”
  • “What do we do when we feel powerless? We do exactly the opposite. We close up. We wrap ourselves up. We make ourselves small. We don’t want to bump into the person next to us.”
  • “We know that our minds change our bodies, but is it also true that our bodies change our minds? And when I say minds, in the case of the powerful, what am I talking about? …I’m talking about thoughts and feelings and the sort of physiological things that make up our thoughts and feelings, and in my case, that’s hormones.”
  • “Powerful people tend to be, not surprisingly, more assertive and more confident, more optimistic. They actually feel they’re going to win even at games of chance. They also tend to be able to think more abstractly…They take more risks.”
  • “Tiny tweaks can lead to big changes… Before you go into the next stressful evaluative situation, for two minutes, try doing this, in the elevator, in a bathroom stall, at your desk behind closed doors… Configure your brain to cope the best in that situation. Get your testosterone up. Get your cortisol down. Don’t leave that situation feeling like, oh, I didn’t show them who I am. Leave that situation feeling like, I really feel like I got to say who I am and show who I am.”

From Monster website, a very comprehensive article worth reviewing is “Body Language Can Make or Break a Job Interview” by Robert Ordona at https://www.monster.com/career-advice/article/body-language-can-make-or-break-a-job-interview-hot-jobs. He cites several body language experts. “You could be saying how great you are, but your body could be giving your true feelings away,” says Alison Craig, image consultant and author of Hello Job! How to Psych Up, Suit Up, & Show Up. Mark Bowden, author of Winning Body Language, agrees with Craig – and with the highly regarded Mehrabian communication study, which found that “if what’s coming out of your mouth doesn’t match what your body is saying, your audience is more likely to believe your body.”

Ordona’s blog-post sections provide the “nitty-gritty” of nonverbal communications:

  • Your “Great Entrance”
  • Showing your “good side”
  • First impressions
  • Handshakes
  • The walk to the interview
  • At the interview
  • The art of departing

Excerpts from Craig, Bowden, and Ordona’s work, here is a “top-ten list” of body language do’s (green) and don’ts (red):

  1. Be aware that the interview may start in the parking lot… you never know who may be observing you from a window or standing near you in the hallway. Regardless how you feel (inside yourself), model an attitude of outward calm, purpose, and confidence. This is no time to be frantically searching for your copies of your resume.
  2. The receptionist or secretary in the office may be informally assessing you (and the administrator may ask their opinion), so let them “observe you without letting on that you know they are watching.” Whenever possible, sit at right angles or offer your profile to them. “It makes them feel comfortable, and if they’re comfortable, they’re more likely to form a good impression.”
  3. While waiting, sit with good posture, back straight, and your chest open – additional signs you are “confident and assertive.” Don’t hunch your shoulders or tuck your chin into your chest, which may imply you are “closed off.” Don’t try to appear to comfortable or informal, for example “elongating your legs or throwing your arm across the back of the chair,” as it might make you look arrogant.
  4. If you can tell, try facing the direction from where the interviewer will come; “it’ll make the greeting more graceful.” Also, “don’t have so much stuff on your lap that you’re clumsily moving everything aside when you’re called.”
  5. body-language-5-1240757Practice handshaking with a friend before taking interviews. Avoid “the overly aggressive or death grip” as well as “the limp handshake.” Since you are going to shake with your right hand, arrange your belongings on your left side. “Offer your hand with you palm slightly up so that your interviewer’s hand covers yours,” a sign that “you’re giving them status.”
  6. Even the walk to the interview room is the perfect to time to use good body language: follow the hiring manager or assistant “to show you understand the protocol” (“I follow your lead”), mirroring that person’s tempo and demeanor, showing “you can easily fit into the environment.”
  7. Once in the interview room, it’s okay to place a slim portfolio on the table, “especially if you’ll be presenting its contents,” but place your other belongings on the floor beside you. “Holding a briefcase or handbag on your lap will make you seem as though you’re trying to create a barrier around yourself.” Again, it is recommended you sit a slight angle to offer your profile, avoiding creating a defensive barrier.
  8. Sit up straight and display your neck, chest, and stomach area, a signal to the interviewer that you’re open. “Avoid leaning forward, which makes you appear closed off.”
  9. Sit about a foot away from the table and keep hand gestures at a level above the desk (or slightly lower) and below your collarbone. Your goal is to communicate that “you’re centered, controlled, and calm – and that you want to help.”
  10. The final advice at the end of interview: “Gather your belongings calmly, rise smoothly, smile, and nod your head. If shaking hands with everyone in the room isn’t convenient, at least shake hands with the hiring manager and the person who brought you to the interview space.”

Another interesting online resource is Forbes, “10 Body Language Interview Mistakes” at http://www.forbes.com/pictures/lml45lide/10-body-language-interview-mistakes-2/#76cf48105767. Eleven slides illustrate suggestions about eye contact, the way you fix your hair, crossing your arms, and other “physical slip-ups in your next interview.”

Finally, Yohana Desta offers “9 Simple Body Language Tips for Your Next Job Interview” on Mashable at http://mashable.com/2014/11/17/body-language-job-interview/#UZoXdE1FEsqB.

“Job interviews are notorious tightrope walks. You want to be confident, but not obnoxious; intelligent but not a know-it-all. Trying to find a balance and also explain why you deserve a job is hard enough. But what if your body language could help you out?” – Yohana Desta

body-language-8-1240743Although “the experts” are not always in consensus, especially on the subjects of eye contact and leaning posture, Desta’s tips summarized below provide additional enlightenment on how to use body language to promote a positive image:

  1. Sit all the way back in your seat.
  2. Don’t go for direct eye contact.
  3. Use hand gestures while speaking.
  4. Show your palms.
  5. Plant your feet on the ground.
  6. Work on your walk.
  7. Nod your head while listening.
  8. Lean in.

In a challenging job market with limited openings for public/private school music educators in many geographical areas of the country, there is great competition in the screening and evaluation of the applicants. Hopefully these suggestions from “the experts on body language” will help you better prepare for employment interviews… and land that job you always wanted!

PKF

© 2017 Paul K. Fox

Picture credits: Photographers John Evans and Henk L. at http://www.freeimages.com

Networking Niceties

The “How to Schmooze” Guide for Prospective Music Teachers

key-to-success-1307591Do you have a business card, e-portfolio, resume, and professional website?

There are three critical skills you need to foster searching for a school music position, marketing yourself, interviewing, and landing a job:

  • Personal branding (who are you, what makes you unique, and what do you have to offer?)
  • Story telling (anecdotes) of your positive attributes and personal brand, and
  • Networking (associating with other professionals and getting your stories “out there”).
In previous articles posted in this blog series, we have discussed the essential need for the development and constant revisions of a professional e-portfolio, resume, and website. If you have not read them, click on the following:

connected-people-1165937Merriam-Webster defines “networking” (noun) as “the exchange of information or services among individuals, groups, or institutions; the cultivation of productive relationships for employment or business.”

The concept of networking is two-way communications. Just like collective sets of nerve synapses, two-way connections are expected to fire repeatedly in all directions. That’s actually the science behind memory. For professional networking, it is your “charge” to create multiple pathways to/from school administrators, HR managers and secretaries, music supervisors and department heads, and music teachers… and you – your skills, accomplishments, unique qualities, experience, education, and personality traits.

Business Cards – One of the Earliest Known Methods of Networking

Do you know the history of the business card? How long ago was it introduced?

You might have guessed it was first “kicked-off” in the 1980s, the decade that corporations expanded on the adoption of the 3.5 by 2-inch rectangle business card format we know today.

However, according to Design Float Blog [Source: “A Brief History of Business Cards” posted at http://www.designfloat.com/blog/2012/04/02/history-business-cards/], its origin can be traced back to 15th century China. They were first known as “visiting cards” and used to announce one’s intention of meeting with another individual.

king-louis-at-versailles-1553663During the 17th century, especially during the reign of Louis the 14th, the “calling card” made its heyday in Europe. “…An individual’s success or failure in society often depended on the strength of their personal promotion.”

Etiquette was involved in the deployment of “acquaintance cards” in the 17-18th century.

“…A strict protocol existed to ensure that calling cards were employed correctly. If a gentleman wished to call on a lady, he had a lot to think about. On making a first call, he had to make sure there is a separate card for each lady of the household. Alternatively, he could fold his card down the middle to indicate it was meant for all members of the household. Cards had to be left with the servant; admission to the house would only be permitted after the hostess had examined the card. Calling cards were to be collected on a small tray kept in the hallway, which would be presented by a servant on the palm of his left hand. While a gentleman may carry his cards loose in his pocket, a lady should use a card case. If the gentleman received no acknowledgement of his card, he had to accept that there would be no continuation of the acquaintance. And on no account was it ever acceptable to sneak a peak at cards that had been left by other callers.”

Later in the 17th century, London merchants used “trade cards.” At a time when street numbers were not in popular use, these cards were crucial in promoting the business and hands-3-hand-holding-a-card-1440323informing customers of its location and services available.

So how do you collect and distribute your business cards? What methods do you use to record and store the contacts you meet on a daily basis? How is your contact information given out to every professional you meet, especially at conferences, mass employment screenings, or job fairs?

Business Card Basics

Today’s professionals still exchange this “old-fashioned invention” called a business card as part of employment and business networking. (Who knows? Maybe someday we will be doing this electronically. Perhaps, our new “super-smart phones” will automatically talk to one another and seamlessly pass on our contact information.)

According to Ivan Misner, contributor to the online Entrepreneur website (http://www.entrepreneur.com/article/159492), “The business card is the most powerful single business tool – dollar for dollar – you can invest in. It’s compact, energy-efficient, low-cost, low-tech, and keeps working for you hours, weeks and even years after it leaves your hands!”

He outlines what it does in support of person-to-person networking:

  • The business card tells people your name and the name of your business.
  • It provides prospects a way to contact you.
  • business-card-1525590It gives others a taste of your work, style and personality.
  • It can be so unusual or attractive or strange or charming or funny that it tends to stick in the memory of the prospective employer like a great radio or television ad.
  • It can be reused, passes from person to person, giving the same message to each person who comes in contact with it.

What data should be shared  on a business card? The quick (and obvious) answer is your name, mailing address (street, city, state, zip), cell phone (and if you still have a landline telephone number), email address, and extremely important – a link to your professional website (and password if needed).

Your Personal Brand Displayed on a Piece of Cardboard

Huffington Post provides some insightful recommendations on the design of business cards (see http://www.huffingtonpost.com/2011/11/12/designing-a-business-card_n_997449.html):

  1. Your card should look professional and project your image.
  2. Do not use clip art.
  3. Consider printing a QR code with direct access to your webpage.
  4. Resist a cluttered business card layout.
  5. Do not try to save money and buy cheap business cards.

Like it or not, your business card will convey (accurately or inaccurately) your image – possibly an instant snapshot of your professionalism, proficiency, and personality – to potential HR people and the decision-makers that hire future staff. What do you want to business-card-1237839display… traits of artistry, collaboration, commitment, discipline, even temperament, goal-minded, initiative, leadership, mastery of music and music education, organization, positive outlook, style, tact, and/or teamwork… or just the opposite?

Check out the unique examples and design elements (size, shape, color, style, materials, effects, printing methods, etc.) at http://www.webdesignerdepot.com/2010/06/how-to-design-your-business-card/. A wooden business card? How crazy do you want to be? Just remember, educational leaders are generally very “conservative” in the search for filling teaching positions in the public schools.

Readability and clarity are important (#4 above). After retirement, I had a lot of fun designing a new business card. Many retirees (myself included) lean towards putting more information than what is generally needed on their card. I was also guilty of printing a hodgepodge of all of my past school positions. Ironic, isn’t it? The business card is not really the device to archive past successes, especially for a retiree who is not trying to find PaulFox_Logoa new full-time job!

I even went as far as to hire a professional layout artist to create a new personal logo. Can you tell my focus areas and favorite composer from the image to the right?

The Act of Sharing

When you meet someone for the first time, the unspoken code/decorum of networking and professionalism directs you to flash your most charming smile, look the person in the eye, introduce yourself (“hi, my name is…”), and offer/give a firm handshake. Repeat his/her name (place it permanently in your memory), and use it to strike up a short conversation to familiarize/update each other about where he/she works, and where you have most recently graduated or been employed.

First impressions mean a lot. Experts say that early judgments about you are made in the business-man-modified-1241003first ten seconds, and after four minutes, it’s all over. For employment consideration, others have written that you are evaluated by 7% what you say, 38% by your vocal tone, and 55% by your facial expressions.

Be very positive and be sure to closely listen to the other professional, responding to his/her questions or topics. Be outgoing and energetic (but not pushy) and friendly (but not overly personal). My former superintendent commented on a music teacher interview he experienced that did not go very well. The potential candidate did not seem to show personal initiative or self-direction, and lacked any overt displays of excitement or energy. Administrators want to see that you are truly committed to making a music program successful (“will go that extra mile”), have creative ideas to help “grow the program,” and love to work with children.

Before you close your “network connection,” be sure to swap business cards (have yours handy – nothing slows things down more than fumbling in your wallet or coat pocket), and make a promise to touch base with him/her again.

Gathering Data from Your End

One of the most important concepts about networking is how you use the information you collect. You need to “tag” or catalog the names of individuals with whom you come in contact, to help sort and create an easy-access index of professional resources.

stocking-for-business-1240257After the opportunity presents itself to exchange business cards, you need to save and organize his/her data in a way to be able to place/find the acquaintance for future reference. Why was this professional important to you to remember his or her name? How, when, and where did you meet? Reference the subjects you may have discussed, school affiliation, title, and locality of the contact, so at some point, you can lay your fingers on the name in your file; just search on the “key” word or phrase like “choral director” or “XYZ School District.”

As soon as possible, copy the new contact’s name, information, and subject areas into your smartphone’s (and computer’s) contact app. If he/she was a potential administrator, department head, or teacher in the district, you are well within your rights to follow-up with an e-mail. “Do you know of any possible future music positions (or retirements) in your district?” “Should I send a letter to the superintendent for his consideration?”

Now Get Out There and “Meet and Greet!”

According to Devora Zack in her blog “Ten Tips for People Who Hate Networking” (a great read, see http://www.careerealism.com/hate-networking-tips/), “…Real networking is about establishing mutually beneficial, lasting connections, one person at a time… This new and improved definition of networking means being true to you, capitalizing on your strengths, and tossing aside ‘rules’ that don’t match your temperament.” She proposes several unique “rules for the road” for making positive peer connections from the book Networking for People Who Hate Networking (Berrett-Koehler 2010):

  1. Be true to you
  2. Realize less is more
  3. interview-607713_1920Plan your first impression
  4. Volunteer
  5. Get in line
  6. Set challenging yet achievable networking goals
  7. Show, don’t tell
  8. Research
  9. Listen
  10. Follow-up, or forget about it

Another good resource for quiet/unassuming personality types is the online article “Twelve Tips for Shy People” by Meredith Levinson: http://www.cio.com/article/2437488/relationship-building-networking/how-to-network–12-tips-for-shy-people.html.

Conclusion

Take advantage of any chance you have to present your personal brand, “sell yourself,” and connect with colleagues in the field of music education. Practice a few “schmoozing” techniques, but really try to be open, positive, true to yourself, and well-organized. The business card helps you to “call on” and make a lasting impression to potential employers. Good luck, and happy job hunting!

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Sources for this article and additional hints on the use of business cards and networking may be found at the following sites. Here’s YOUR homework for further reading!

PKF

© 2016 Paul K. Fox